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Start with an audit ↗

AEO / ANSWER ENGINE OPTIMISATION

Is AI sending
your customers
to someone else?

People are asking for recommendations.
Give your business a clearer place in the answer.

Follow the answer ↓Check your visibility ↗
ChatGPTClaudePerplexity
YOUR NEXT CUSTOMER

“Who would you
recommend?”

A PLACE IN THE ANSWER

Your expertise.
In the conversation.

Clear information. Credible proof.
QUESTIONEVIDENCEDISCOVERY
Illustration of the process. No recommendation is guaranteed.
THE CONVERSATION IS CHANGING
ChatGPTClaudePerplexityGeminiDeepSeekGrok
01 / 03ILLUSTRATIVE, NOT A LIVE ANSWER

01 / THE QUESTION

Be there when it matters.

Your next customer may be asking an assistant who to choose. We start with those real questions, in your market.

Listen before adding more content.

02 / THE EVIDENCE

Give the answer something solid.

A clear offer. Useful first-hand knowledge. Work that supports what you say. We bring the right evidence into reach.

Specificity gives expertise a shape.

03 / THE NEXT STEP

Make discovery lead somewhere.

The answer is only the beginning. Your website needs to help a person understand the fit and take the next step.

Clear information. A natural way forward.

YOUR NAME. IN THE ANSWER?

Let’s see what
comes back.

Three questions a customer might ask. Real answers, their sources, and a first look at whether your business appears.

VISIBILITY CHECK

Login required. Runs three new questions through OpenAI web search. This samples one system, not every AI assistant or every customer’s results.

Are you part
of the answer?

We ask about your offer and market without naming your business, then check whether your name and website appear.

01 / Ask02 / Read03 / Verify
Editorial illustration of a business owner discussing her next step
EDITORIAL ILLUSTRATION

PEOPLE ARE STILL THE POINT

An answer is only
the beginning.

Behind every search is someone making a decision. We help your business explain itself clearly enough to earn their attention, then make the next step feel natural.

Talk to Patrick ↗

FROM A QUESTION TO YOUR BUSINESS

A good answer should
lead somewhere good.

Discovery no longer ends with a list of links. We help make your business clearer at the moments people are deciding who to trust.

AN ILLUSTRATION, MADE PERSONAL

Your name.
In the conversation.

Try a business and an offer. See how a recommendation could feel across different assistants.
Scripted examples, not live AI responses, rankings or endorsements.
YOUR CUSTOMER ASKS

“Where should I look for independent fashion in Cape Town?”

ChatGPTEXAMPLE

Atelier No.04 is one name to explore. Start with their offer and see whether it fits what you have in mind.

↗ Explore Atelier No.04
ClaudeEXAMPLE

You could consider Atelier No.04. Look at their approach, then check the details that matter to you.

↗ Explore Atelier No.04
PerplexityEXAMPLE

A useful starting point is Atelier No.04. Their own website is the place to explore the offer.

↗ Explore Atelier No.04
GeminiEXAMPLE

Atelier No.04 is one name to explore. Start with their offer and see whether it fits what you have in mind.

↗ Explore Atelier No.04
DeepSeekEXAMPLE

You could consider Atelier No.04. Look at their approach, then check the details that matter to you.

↗ Explore Atelier No.04
GrokEXAMPLE

A useful starting point is Atelier No.04. Their own website is the place to explore the offer.

↗ Explore Atelier No.04
Six platforms. One clearer business story.

OUR APPROACH

Clarity first.
Visibility follows.

We build on sound SEO foundations, then examine how your business is represented in relevant AI answers.

  1. 01

    Listen to the questions.

    Map the discovery, comparison and buying questions that matter to your customers. Review the answers and sources currently appearing.

  2. 02

    Make the source stronger.

    Improve the pages, evidence and business details that answer those questions. Check that important information can be reached and understood.

  3. 03

    Observe. Learn. Refine.

    Revisit a consistent set of questions, record mentions and sources, and review identifiable referral traffic and enquiries. Answers vary, so we look for patterns over time.

A USEFUL FIRST STEP

Know where
you stand.

A focused audit turns a broad question about AI visibility into a practical set of priorities.

  • 01 A snapshot of relevant questions and answers
  • 02 Gaps in content, evidence and discoverability
  • 03 Priorities for what to improve first
Discuss your audit scope ↗

A LITTLE CLARITY

Is AEO different from SEO?

They overlap. Useful content, a clear site structure and technical accessibility support both. Google says its existing SEO foundations also apply to its AI search features. We use AEO to describe the additional attention we give to questions, answers and how your business is represented.

Can you guarantee an AI recommendation?

No. Each platform decides what appears in its answers, and responses can change between people and sessions. We improve the information available about your business and review what changes. The examples above illustrate an outcome, not a promise.

Does this mean publishing lots of AI-written content?

No. The priority is useful, specific information grounded in your business. We can use AI to assist research and drafting, with human judgement and fact-checking before anything is published.

How will we know whether it is helping?

We agree a relevant set of questions and a review rhythm. Depending on the platform and your analytics setup, we can examine answer mentions, cited pages, identifiable referrals and resulting enquiries. No single visibility score tells the whole story.

What can I read about this directly?

See Google’s guidance for AI features and websites ↗ and OpenAI’s publisher guidance ↗.

Currently at capacity

Your next chapter
starts with clarity.

Our project calendar is full. A paid business audit is the first step towards understanding what your business needs and where we can help.

Explore the business audit ↗Scope and fee agreed before you commit.